BRINK, M. P.; VAN RENSBURG, A. AN APPROACH TO IMPROVING MARKETING CAMPAIGN EFFECTIVENESS AND CUSTOMER EXPERIENCE USING GEOSPATIAL ANALYTICS. The South African Journal of Industrial Engineering, [S. l.], v. 28, n. 2, p. 95–108, 2017. DOI: 10.7166/28-2-1646. Disponível em: https://sajie.journals.ac.za/pub/article/view/1646. Acesso em: 27 apr. 2024.