NABBIE, A.; STEYN, J. Customer familiarity with new industrial product technology and its influence on adoption: The case of De Beers diamond extraction equipment. The South African Journal of Industrial Engineering, [S. l.], v. 24, n. 1, p. 152–166, 2013. DOI: 10.7166/24-1-653. Disponível em: http://sajie.journals.ac.za/pub/article/view/653. Acesso em: 21 apr. 2024.