A DYNAMIC APPROACH TO IMPROVING THE EXECUTION OF DEVELOPMENT STRATEGIES FOR DATE-RELATED INDUSTRIES IN IRAN, BASED ON HYBRID GRA AND ISM METHODS

Authors

  • S. Ghane Department of Management, Armenian State Agrarian University
  • E. Ghazaryan Department of Management, Armenian State Agrarian University

DOI:

https://doi.org/10.7166/23-1-232

Keywords:

Grey Relational Analysis (GRA), Interpretive Structural Modelling (ISM), Iran

Abstract

ENGLISH ABSTRACT: This paper presents a hybrid Grey Relational Analysis (GRA) and Interpretive Structural Modelling (ISM) methodology for appropriate dynamic analysis, in order to improve the execution of development strategies for date-related industries in Iran. The proposed framework consists of four main phases: (1) establishment of strategies; (2) GRA analysis; (3) binary comparison to determine hierarchy levels using the ISM method; and (4) dynamic analysis. The analysis reveals that the strategic priorities to improve Iran

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Published

2011-11-05

How to Cite

Ghane, S., & Ghazaryan, E. (2011). A DYNAMIC APPROACH TO IMPROVING THE EXECUTION OF DEVELOPMENT STRATEGIES FOR DATE-RELATED INDUSTRIES IN IRAN, BASED ON HYBRID GRA AND ISM METHODS. The South African Journal of Industrial Engineering, 23(1). https://doi.org/10.7166/23-1-232

Issue

Section

Case Studies