AN EMPIRICAL STUDY OF THE FACTORS AFFECTING THE ADOPTION OF MOBILE ENTERPRISE APPLICATIONS

Jacques Van den Berg, Elma Van der Lingen

Abstract


Mobile enterprise application (MEA) technology has been identified as a technology that could help organisations to improve productivity, reduce cost, and gain and sustain competitive advantages through enterprise-wide technology implementations. Despite its many potential benefits, the adoption of MEA has not been as extensive globally as anticipated. Research results indicate that perceived technology usefulness, ease of use, perceived competitive pressure, industry trends, information technology (IT) infrastructure, organisational policies processes and systems, employee knowledge and readiness, and organisational resources are important factors that shape the adoption intent of organisations towards MEA technology. Implications for practice and research are also discussed.


Keywords


Technology adoption; mobile applications; firm level; MEA

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DOI: https://doi.org/10.7166/30-1-1992

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Copyright (c) 2019 Elma Van der Lingen, Jacques Van den Berg


ISSN 2224-7890 (on-line) ; ISSN 1012-277X (print)


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