THE IMPACT OF INNOVATION STRATEGY ON ORGANIZATIONAL LEARNING AND INNOVATION PERFORMANCE: DO FIRM SIZE AND OWNERSHIP TYPE MAKE A DIFFERENCE?

Kinfe Tsegay Beyene, Chun Sheng Shi, Wei Wei Wu

Abstract


Though innovation strategy and organizational learning have been credited to impact on product innovation performance, they have been rarely considered in a single model simultaneously. Thus, the main aim of the paper is to investigate the extent of impact of innovation strategy on organizational learning and product innovation performance. A structural equation modelling analysis was performed on the survey data collected from Ethiopian textile and leather product manufacturing firms. The result reveals that innovation strategy is positively related to product innovation performance. Further, firm size and ownership type moderate the effect of innovation strategy on product innovation performance. 


Keywords


Technology push; Market pull; organizational learning; project performance; commercial performance

Full Text:

PDF


DOI: https://doi.org/10.7166/27-1-1308

Refbacks

  • There are currently no refbacks.




Copyright (c) 2016 Kinfe Tsegay Beyene, Chun Sheng SHI, Wei Wei Wu


ISSN 2224-7890 (on-line)


Powered by OJS and hosted by Stellenbosch University Library and Information Service since 2011.


Disclaimer:

This journal is hosted by the SU LIS on request of the journal owner/editor. The SU LIS takes no responsibility for the content published within this journal, and disclaim all liability arising out of the use of or inability to use the information contained herein. We assume no responsibility, and shall not be liable for any breaches of agreement with other publishers/hosts.

SUNJournals Help